Flared silhouettes. Denim on denim. Free-flowing fabrics. Statement belts. Penny lane coats. These pillars of Bohemian fashion permeated the 1970s style scene — and, naturally, the set of Prime Video’s riveting new mini-series, Daisy Jones & the Six, set during the same era. 

Adapted from the best-selling novel of the same title by written Taylor Jenkins Reid, the show documents the rise and fall of a fictional rock band during the ’70s — loosely gleaning inspiration from the real-life romances, relationships, and rock ‘n’ roll realities of one of the decade’s most influential music groups, Fleetwood Mac. It’s no easy task bringing a beloved book to the big screen, but one thing it does do is provide visual confirmation of all the free-spirited fashions of the era that we may have envisioned as we read the book. 

Leading lady (And granddaughter of rock n roll King Elvis Presley!) Riley Keough plays the role of the show’s protagonist Daisy Jones — whose wild child aesthetic is one that is sure to be emulated in street style this year. Costume Designer for the series, Denise Wingate, revealed to Vanity Fair that photos of Janis Joplin and Lisa Ronstadt’s iconic wardrobes lived on an extensively curated mood board made for Daisy’s character to help the designer develop a sense of the fictional star’s style. 


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It’s only right then that Free People, the ’70s-born Bohemian lifestyle and apparel label, is one of the brands that Wingate sourced for characters to wear in the show — and is now the home of a Daisy Jones & the Six Capsule collection and campaign starring Keough. 

“I knew there would be great styles I could incorporate that would have the exact flavor and feel I needed for the period. I’ve been a fan of the brand for so long, so this all seemed like the absolute best fit,” shared Wingate in an interview with Byrdie

This vintage-inspired capsule collection offers a stunning selection of spot-on ’70s styles — from flared jeans to embellished belts and block-heel boots you’d be sure to find in Daisy’s wardrobe if it existed IRL, and they can now become part of yours too. If you’re already bingeing the show weekly and streaming the band’s Aurora album like it’s 1970, allow yourself to be further immersed in the world of Daisy Jones & the Six and shop our top picks from the Free People collection below.