If there’s one thing Vancouver-based dermatologist Dr. Katie Beleznay wants everyone to know, it’s that “there really is no such thing as ‘flawless’ skin.” Bumps, acne, sun damage and dryness are just a few of the common skin-related “challenges” we all face, regardless of our age. “It’s important to be realistic about our skin and not put additional pressure on ourselves to achieve something that may not be achievable,” she says. “Through traditional media, airbrushed images and social-media filters, people often get an unrealistic view of what ‘normal’ skin looks like. It’s important to recognize that it is normal to have texture, visible pores and blemishes.”

That’s why, in her practice, Beleznay tries to shift the focus toward emphasizing what patients can do to keep their skin as healthy-looking as possible. This includes doing things like wearing SPF daily (obviously), establishing a consistent and effective skincare routine that supports your skin’s moisture barrier and treating conditions like acne or eczema. “If you are doing these things, you should feel good about that,” she says.

And that’s exactly the ethos behind some of Neutrogena’s latest skincare products. The brand has made it its mission to equip people with the knowledge and tools they need to make their skin healthier-looking while embracing their natural “imperfections.” Here are a few ways to get started.

FOR ACNE-PRONE AND ACNE-SCARRED SKIN: NEUTROGENA® STUBBORN ACNE + STUBBORN MARKS

This dermatologist-proven duo doesn’t stop at treating the acne that’s already on your face. Use the Stubborn Acne AM Treatment, which features bacteria-fighting benzoyl peroxide, to target even the most-difficult-to-eliminate blemishes. Meanwhile, the potent Stubborn Marks PM Treatment is formulated with retinol SA to encourage natural exfoliation overnight, visibly reducing the look of acne marks. You’ll wake up feeling better, knowing you have done something for you skin.

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FOR FRAGRANCE-FREE FRIENDLY CLEANSING: NEUTROGENA® HYDRO BOOST HYDRATING CLEANSING GEL

Many people know how hard it can be to find a cleanser that doesn’t irritate. This multi-use hydrating cleaning gel gently cleanses and hydrates skin as it lifts away dirt, oil, and makeup. It contains hyaluronic acid to deliver a much-needed boost of hydration to keep your skin happy.

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FOR TEXTURED SKIN: NEUTROGENA® STUBBORN TEXTURE DAILY CLEANSER

Help smooth out extra roughness and texture with this clarifying cleanser, which is formulated with a dermatologist-grade blend of salicylic acid (BHA), glycolic acid (AHA) and polyhydroxy acid (PHA) to exfoliate skin, fight acne, help prevent future blemishes and remove dead skin cells. Plus, it’s gentle enough to be used every day without the worry of over-exfoliating.

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FOR FINE LINES AND FIRMING: NEUTROGENA® RAPID WRINKLE REPAIR 0.5% RETINOL PRO+ SERUM & NEUTROGENA® RAPID FIRMING PEPTIDE CONTOUR LIFT CREAM

The lightweight 0.5% retinol serum (the brand’s highest concentration available) is proven to improve the look of dark spots and fine lines and contains nourishing emollients to prevent irritation. Keep in mind that this product is ideal for people who have used a retinol ingredient before, not beginners. For firming concerns, the luxe peptide moisturizer can visibly improve skin firmness and elasticity.

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FOR NON-STRIPPING MAKEUP REMOVAL: NEUTROGENA® MAKE-UP MELTING MICELLAR CLEANSING MILK

Is there anything worse than a cleanser that leaves your skin feeling itchy and uncomfortable? You won’t have that problem with this fragrance-free milky cleanser, which is formulated with a blend of vitamins to ensure your skin is left feeling soft and hydrated—even after scrubbing makeup away. Yes, please.

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