Pat Field and Kotex want you to get creative
U by Kotex and former
Sex and the City stylist Patricia Field have issued the ultimate creative challenge: design a pad, accessory or inspiration board for “Ban the Bland” and revolutionize feminine care. I recently caught up with the iconic fashion personality at her home in Manhattan where she told me why this creative collab peaked her interest. “At this point in my career, I am thrilled to have the chance to speak with young women and bring design to the bland feminine care category,” Field says. “I’m looking forward to seeing the creativity come to life in the design contest and final products.” Pat Field is just the latest celeb to venture into this kind of collaboration: Who could forget Cynthia Rowley’s band-aid line and Diane Von Furstenberg’s colourful hospital gowns?
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