This year, Louis Vuitton is celebrating Mother’s Day a little differently.

The luxury house has launched its first customizable e-card for Mother’s Day with #WELVEMOMS. In addition to a message, you can decorate the card with a limited edition assortment of themed patches and animated GIFs based on iconic Louis Vuitton products like the flower trunk, petite malle bag, the house’s mascot Vivienne and of course, the flower monogram.

Best of all – the e-cards are free to make and available to all. Get a closer look at a few of the patches below.

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