Ciao Karl, Stella and Viktor & Rolf. There is a new kid on the H&M block who’s sure to cause masstige mayhem come November. Roberto Cavalli, the Italian fashion designer most notably known for his va-va-va-voom confections has just recently announced his upcoming collaboration with the Sweedish retailer. Cavalli will design a one-off collection for women and men which will consist of 45 pieces: 20 menswear and 25 womenswear, including sexy lingerie and matching accessories. Keep your eye out for saturated colours, embellished prints and high hemlines; signatures of the Cavalli style.
“As the first Italian designer in the history of H&M, I welcomed this invitation with enthusiasm,” says Cavalli in a recent release. “I am proud to bring the lively and positive spirit of my work to a new audience, one that will be able to see and interpret my style in an individual way.”
Margareta van den Bosch, H&M’s head of design shares the Italian’s passion stating, “When it comes to colours, prints and styles, Roberto Cavalli has created a world of his own: iconic and full of fantasy. There is no place for shyness and no possibility of ending up with a mainstream wardrobe of everyday basics. The Roberto Cavalli collections represent an exuberant, successful style.”
Boasting a regular clientele of Madonna, Charlize Theron, Jennifer Lopez and Victoria Beckham, the Roberto Cavalli at H&M collection will still carry his signature Florentine craftsmanship and sultry tailoring but with a more mass-market appeal. The line will be available in 200 selected H&M stores worldwide for a limited period beginning November 8, 2007.
At time of press, no launch party was announced but stay tuned to ellecanada.com for more details to come!
Newsletter
For the latest in fashion, beauty and culture, sign up to receive ELLE's daily newsletter.