When it comes to Valentine’s Day gift-giving, flowers, chocolates and jewelry will all suffice– but custom gifts will impress.

Whether you’ve memorized your loved one’s favourite colours or a secret nickname only shared between you two, there’s nothing more thoughtful than personalizing a gift with tailored-to-them finishing touches. From jewellery engraved with their initials to customizable notebooks filled with declarations of love, we’ve rounded up ten custom gifts that say, “I care.”

This love day, spoil everyone on your list–besties and boyfriends included–with a thoughtfully crafted gift designed by you, because it’s the little things that count.