Roots Launches Collection to Protect Canadian Wildlife
Plus, Hailey Bieber stars in Levi's 501 campaign and all the other fashion news on Instagram you might have missed this week.
The beaver—Canada’s official mascot and hero of the iconic Roots logo—is the star of the brand’s latest collection, along with the grizzly bear and loon. The three animals appear on the line of limited edition tees which feature archival illustrations created for the brand by noted Canadian artist and designer Heather Cooper in the ’80s. In celebration of the country’s wildlife and to ensure that it continues to thrive, all the profits from the shirts will go to the Nature Conservancy of Canada, a national land conservation organization. The collection is available now until Earth Day on April 22 in select Roots stores across Canada and online.
HAILEY BIEBER IS THE NEW FACE OF LEVI’S 501 JEANS
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DR. MARTENS TEAMS UP WITH BEAMS
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