malorie-urbanovitch-tfw-spring-2015-fashion-pinkKnits, pleats and rich colours sum up Malorie Urbanovitch Spring 2015. All photos courtesy of Jenna Marie Wakani.

What’s the best thing about World MasterCard Fashion Week? Meeting up-and-coming 
Canadian designers, hands down. And trust me–you need to add this name to your radar for Spring 2015:
Malorie Urbanovitch. I chatted up the Edmonton-based designer (also last year’s winner of the Mercedes-Benz Start-Up competition) post-show at
TFW Spring 2015 to get all the deets behind her Spring 2015 collection. Here, she shares 5 things you need to know about the line to plan next season’s wardrobe accordingly.
Malorie Urbanovitch Spring 2015: The inspiration? "The inspiration is about the type of girl who wears it–she’s carefree and has a certain type of spirit. The clothes are very comfortable,
easy to wear and are all machine washable. You can feel beautiful and still have an easy lifestyle—you’re a busy girl."
Check out my full interview with Malorie Urbanovitch after the jump…