New York department store Barneys is dedicating their entire fifth floor to Gaga’s Workshop, a Christmas department designed by Lady Gaga.
Lady Gaga is developing a range of limited edition gifts for Barneys. The department store have teamed with the eccentric singer for a multifaceted seasonal campaign based around ‘
Gaga’s Workshop‘ – a shopping experience which will see the fifth floor men’s department transformed into a special area based on the star’s idea of Santa’s Workshop and filled with items created by Gaga and her friend
Nicola Formichetti. The space will be transformed by Brazilian-born installation artist
Eli Sudbrack of Assume Vivid Astro Focus.
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