As we transition to winter, the definition of “beauty essential” also undergoes a bit of change. Some key swaps automatically come to mind: a nourishing, ultra-rich moisturizer that protects the skin from the elements; an exfoliating lip scrub that sloughs away dry skin and primes the lips for gloss; and a hearty waterproof mascara that can hold up to fast-moving flurries. But even if you have all your seasonal staples dutifully lined up, we’d wager that there’s a particular product missing from your arsenal— one that helps treat a common problem and makes your eyes feel much better. 

What is this double-duty mystery product we speak of? SYSTANE® COMPLETE Preservative-Free, an effective all-in-one drop that provides instant relief for dry eyes. As the number one eye doctor recommended dry eye drops brand, SYSTANE® is filling a need most of us don’t even recognize as a beauty necessity. Case in point: Did you know that one in five Canadians experience dry eye symptoms?1 There are a number of causes that may be behind it: hormonal changes, ever-changing environmental factors, dry air on planes, taking certain medications or digital device use.

But even though so many of us deal with dry eyes, we often don’t associate their unwelcome symptoms—irritation, a lack of moisture (dry eyes), grittiness, itching, even a feeling of tired, drowsy eyes. Instead, we resort to temporary cover-ups (much like concealer only hides a blemish) for relief. Instead, turn to SYSTANE® COMPLETE Preservative-Free; just a single drop provides eight hours of dry eye symptom relief, so you can shift your focus to creating your most on-point beauty looks.

And speaking of looks, when it’s time to remove your makeup at the end of the night, consider using SYSTANE® Lid Wipes. These convenient pre-moistened wipes remove makeup and day-to-day debris—which can cause irritation—from the lid and eyelashes. It’s time we give our eyes a new level of TLC.



Price: $17.97




Price: $11.47


1CAFFERY – Prevalence of dry eye disease in Ontario, Canada: A population-based survey (v1.0)