After stints in Paris, Tokyo, Shanghai, Seoul and New York, YSL Beauty is bringing their pop-up “beauty hotel” to Toronto this week.
What is a beauty hotel you ask? It’s not like a regular hotel. Sadly, you can’t actually check-in to your own room or spend the (entire) night, but you can hang out from 10:00 a.m. to 6:00 p.m and try out some of the brand’s latest fragrance and makeup launches, like the Black Opium Click & Go pen and Rogue Pur Couture The Slim lipsticks, respectively.
Critically, there will also be many Instagrammable installations.
The Queen West location will be open for two days, on Thursday September 12 and Friday September 13. Entrance is free, but you need to be on the guest list, which you can sigh up for here.