Although New York Fashion Week Spring-Summer 2024 has come and gone in a big, bright, fabulous flash, the hottest hair lewks we saw strut down the runways are here to stay. We went behind the scenes with TRESemmé, NYFW’s official hair care and styling brand sponsor, to check out what some of the industry’s top hair artists were creating for the spring/summer 2024 runways. Here’s how to achieve these soon-to-be-trending styles at home.

Jason Wu

The shipwrecked finger waves

Jason Wu Collection - Runway - New York Fashion Week - September 2023: The Shows

Jason Wu worked with celebrity hair artist Jimmy Paul to dream up a wet look that paired perfectly with the ethereal, deconstructed elements of the designer’s collection. Paul wanted the models to look like they had just emerged from a shipwreck, hence their tresses’ slick, nearly drenched appearance. In line with the natural textures and fluid movement of the clothes, he styled the hair in undulating wet waves. Mermaidcore, much?

Hot tip: TRESemmé’s Mega Control Hair Gel will help give damp hair the base hold it needs to score this wet look.

Christian Siriano

Modern ballerina

TRESemme X Christian Siriano - Runway

Over at Christina Siriano, Unilever stylist and celebrity hair artist Lacy Redway was immediately inspired by the clothing. Think: exquisite layering and tulle details along with a soft palette and rich fabrics. Redway wanted to keep the hair simple with a “clean girl” aesthetic, “but put-together like you would expect to see a ballerina fairy who twirls down the runway,” she explained. The result was long sleek strands adorned with flowing blush ribbons.

Hot tip: To get the ribbons to hold in place, spritz hair with TRESemmé’s Ultra Fine Hairspray to add grip, then use a bobby pin to secure each ribbon.


The downtown updo


Khaite’s collection, which mixed hard and soft elements to create fierce looks, required a hair look that would complement its downtown vibe. Celebrity hair artist Guido Palau was up to the task. He opted for styling that felt natural, while still mixing in a tough “don’t mess with me” element rather than veering too romantic.

Hot tip: Prep hair with TRESemmé’s Extra Hold Mousse to provide hold while imparting a touchable texture, then smooth TRESemmé’s Keratin Smooth Shine Serum through lengths for extra gloss.


’90s Side Sweep 


Staud’s Sarah Staudinger wanted the absolute lowest maintenance, most fuss-free, soft and healthy hair for her runway show. It was all in keeping with the spirit of the collection, an ode to a languid Italian holiday in a countryside villeggiatura. Sicilian-born celebrity hair stylist Renato Campora was immediately enamored with the brief. He took things back to the ’90s with a minimalist, side-parted ’do. Fresh, clean and definitely effortless.

Hot tip: Create a deep side part, then brush the hair straight back behind the ears. Flatiron the top later and finish with a blast of TRESemmé’s Freeze Hold Hairspray to set the look in place.