Tom Ford Private Shadow
Despite its minimalist packaging, this eyeshadow provides high-impact colour, complete with a shimmery metallic finish. Tom Ford Private Shadow in Purple Reign ($44) at holtrenfrew.com.
Clairol Color Crave Semi-Permanent Color
If you're really into Pantone's colour of the year, this semi-permanent hair colour is perfect for your next dye job. Expect the violet shade to last for about 15 or so washes. Clairol Color Crave Semi-Permanent Color in Orchid ($15), at clairol.ca.
L’Oréal Paris Colorista Spray
Add a couple violet-hued streaks to your hair with a quick spritz of this semi-permanent hair spray. This colour will last one day only, so it's the better option for the non-committal. L’Oréal Paris Colorista Spray in Vivid Purple ($17), at lorealparis.ca.
Smashbox Always On Liquid Lipstick
Smashbox released a new shade of its Always On Liquid Lipstick and just happened to name it Ultra-Violet. A coincidence? It appears so. Smashbox Always On Liquid Lipstick in Ultra-Violet ($28), at beautyboutique.ca.
Lush Sugar Daddy-O Solid Conditioner
Incorporate Pantone's colour of the year into your hair routine with this violet-hued conditioner bar that will take brassy-ness out of blonde hair. (It won't turn it purple though, for that you need the Clairol or L'Oreal spray, above.) It's packed with nourishing ingredients like shea butter and argan oil. Lush Sugar Daddy-O Solid Conditioner ($13), at lush.ca.
NARS Velvet Shadow Stick
This eyeshadow stick glides easily across lids for the ultimate creamy-to-matte finish. NARS Velvet Shadow Stick in Usbek ($35), at sephora.ca.
CND Vinylux in Video Violet
Don't want to wear Ultra Violet on your face? Start with a more low-key option instead. We love this UV-inspired nail polish from CND. CND Vinylux in Video Violet ($12.50), at cnd.com.
Nyx Vivid Brights Liner
A swipe of this bright purple eye liner can take your classic cat eye from two thousand and late to two thousand and eighteen. NYX Vivid Brights Liner in Vivid Violet ($10), at nyxcosmetics.ca.
Gillette Venus Swirl Razor
Gillette Venus channeled Pantone's colour of the year into its newest razor, The Swirl. This violet-hued razor moves like a dream across skin thanks to the innovative four-way movement of FlexiBall technology. Gillette Venus Swirl Razor ($20), at shoppersdrugmart.ca.
For the latest in fashion, beauty and culture, sign up to receive ELLE's daily newsletter.