Featured story by: Ernest Sturm

In today’s world, social media has become a critical component of any successful marketing campaign. As such, businesses have turned to influencer marketing to expand their reach and connect them with their target audiences. Runway Influence (RWI) is setting the standard in this sector of marketing as a top influencer marketing agency specializing in working with supermodels and celebrity influencers.

Founded in Los Angeles, RWI has become the go-to agency for businesses looking to connect with high-profile influencers. The agency works with some of the biggest names in the industry, including Candice Swanepoel, Sara Sampaio, Alessandra Ambrosio, Emily DiDonato and others.

According to Ernest Sturm, the  CEO of RWI, the agency’s success is due to its personal relationships with its partnering model influencers. By having high-level insight into the influencers it works with, the agency can connect brands with top-tier talents who genuinely care about the products they are promoting. This helps each brand generate meaningful, long-lasting relationships with its target demographic.

One of the keys to RWI’s success is its ability to provide its clients with a wide spectrum of services. It offers everything from brand development to influencer marketing campaigns, account growth and influencer engagement services. It has collaborated with major brands, such as Adidas, McLaren, TikTok, Talentless, Path Water, Wildfox and Joah Brown, to name a few.

As a top influencer marketing agency, RWI dedicates countless hours to market research, enabling it to offer unique services that help its clients stay ahead of their competition. The RWI team aspires to make the agency an influencer marketing powerhouse. Its commitment to providing high-quality services and staying ahead of the curve in the ever-evolving digital landscape has helped it establish a reputation as a top agency.

In an interview with Sturm, he shared the story behind the agency’s origins. He revealed that RWI started as a small agency working with several influencers. However, as its network of influencers grew, so did its client base. Today, RWI has a global network of some of the world’s most celebrated models, celebrities and influencers.

The now-renowned agency has made its name in marketing thanks to its holistic approach to influencer marketing—emphasizing the importance of building authentic relationships between brands and influencers. RWI focuses on working with influencers who genuinely believe in the products they promote rather than just using them to increase their popularity. When asked about the challenges of running a successful influencer marketing agency, Sturm stressed the importance of surrounding oneself with kind, hard-working people. He emphasized that experience and know-how are great assets, but they can never compensate for toxicity.

RWI’s unwavering commitment to excellence and its impressive network of high-profile influencers position the agency for continued growth and success in the years ahead. As technology evolves, RWI plans to adapt and innovate, ensuring that it remains at the forefront of social media branding and marketing. With a particular focus on booking top model influencers and celebrities, RWI aims to become the go-to agency for businesses seeking to establish a strong online presence. As such, the team is confident that RWI’s future is bright and that it will continue to deliver outstanding results for its clients while striving for excellence in all areas of its operations.