Vera Wang at her Fall 2013 runway show. Image courtesy of

Attention all
bridezillas! According to Vera Wang’s new policy, customers at her Shanghai boutique will have to pay to try on wedding gowns. A fee of $400 will give patrons a 90 minute consultation and will be refunded only if a dress is sold. The charge aims to protect Wang’s designs from counterfeit and will discourage customers from trying on dresses just for fun. Future brides should book their Vera Wang trial appointments now because this practice could be heading to North American stores next.  [
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