Much like deciding the song of the summer, establishing the overall vibe of the season is a collective undertaking. In childhood the stretch of time between June and September is joyful and seemingly endless, which is something many of us yearn for in adulthood. It’s easy to shrug off that desire and chalk the dolce vita up to something reserved for the young, but we argue that adults are not only just as entitled to carefree summer but they’re going to make it happen this year. And we have the stats to back it up.

A social media explore page can tell you a lot about a person, what they value, what inspires and entertains them. Pinterest, like many other social media explore pages, is a litmus test for the aesthetic interests of society at large and according to the platform this summer is going to be all about self-expression and experimentation across fashion, beauty, and home decor. Just like when we were kids.

Read on the summer’s biggest trends according to Pinterest.

Maximalist summer fashion will be weird and confusing but we’re leaning into it

In 2024 maximalism is all about being authentic in a big way. We’re saying goodbye to constricting fashion rules and playing around with stereotypical gendered clothing to create chic tomboy femme looks.

This means big jewellery, oversized jerseys, cargo, rock and roll graphic Ts and 80s new wave fashion all coming together to create eye-catching and unconventional looks that full of individuality. Think bubble skirts and leather vests.

Tomboy Femme

Tomboy Femme Pinterest Summer Trends

Pinterest

Tomboy Femme Pinterest Summer Trends

Pinterest

Maximalist Jewelry

Maximalist Jewelry Pinterest Summer Trends

Pinterest

Alt baddie

Alt Baddie Pinterest Summer Trends

Pinterest

Gingham Shorts and Pants

 

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Y2K and 90s beauty is back and it’s here to stay

Many of the top trends for summer 2024 are a culmination of looks that have been on the rise for a while. The interest in 90s and 2000s makeup, for instance, will not come as a surprise to anyone who’s been paying attention.  The 2000s chunky highlight is back but it’s a less jarring and tiger-stripey. And of course, the obsession with a fun and flirty bob for summer doubles as a practical way to beat the heat. As does braiding.

Mermaid braids, angel braids and baby braid styles are trending as fun ways to style your hair this summer, but from a practical standpoint they keep you cool and protect your hair on the beach.

90s Glam Makeup

90s Glam Makeup Pinterest Summer Trends

Pinterest

90s Glam Makeup Pinterest Trends

Pinterest

Fruity Nails

 

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Mermaid Braids

 

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Calico Hair and Chunky Highlights

Calico Hair Pinterest Summer Trends

Pinterest

Chunky Highlights Pinterest Summer Trends

Pinterest

Italian Bob

Italian Bob Pinterest Summer Trends

Pinterest

Dopamine decor gives you permission to have fun. You live here, you should like it.

Nancy Meyers is the queen of interiors and has been for quite some time. Her kitchens are the epitome of summer comfort thanks to her ability to add warmth and sophistication to eclectic vintage decor . This approach to storytelling through interiors is something we’ve started to embrace over the generic Millennial beige look that has dominated the design world for far too long.

Dopamine decor is about embracing colour, comfort and character–whatever that looks like to you. It’s also about joy and breaking the rules. If you want a whimsical fairycore bedroom there is no reason you shouldn’t have one! Individuality is the name of the game for summer 2024.

Nancy Meyers Homes

Nancy Meyers Homes Pinterest Summer Trends

Pinterest

Nancy Meyers Homes Pinterest Summer Trends

Pinterest

Grandma Core Bedroom

Grandma Core Bedroom Pinterest Summer Trends

Pinterest

Whimsical Decor

Whimsical decor Pinterest summer trends

Pinterest

Whimsical Decor Pinterest Summer Trends

Pinterest

Vintage Eclectic Home 

Vintage Eclectic Home Pinterest Summer Trends

Pinterest