Coachella 2014: Kick off festival season in style

Apr 10 2014 by
Categories : Culture

coachella-music-festival-reviewStory by Amy Burstyn-Fritz. Photography by Lucia Graca.

It’s officially festival season—which means it’s time to break out your boho best meets
‘90s grunge and get ready to rock to some killer music. It’s all about living for the moment, but it’s also important to come prepared—this is not your laissez-faire-Woodstock-type-of-festival. While the current string of
summer rock fests may appear to achieve the same free loving look, every detail is organized and planned down to the last piece of fringe. This is especially true for the Coachella Valley Music and Arts Festival, which leads the charge every April and sells out before you can
post a selfie, attracting daily over 90,000 international music lovers, mega stars, and most of cool California to the Empire Polo Field in Palm Springs.
Read more about festival fashion essentials after the jump…
Coachella is H-O-T and it’s not just because it’s in the middle of the desert. It’s where
festival fashion meets high-end brands, farm fields are upgraded to immaculately manicured polo lawns and celebrity spottings are a dime a dozen. And with regulars like Kate Bosworth, Katy Perry, Diane Kruger, Alexa Chung and the original queen bee,
Kate Moss, in attendance, it’s hardly surprising that we see Coachella’s influence reverberate all over the runways in collections by designers such as Isabel Marant, Matthew Williamson and Stella McCartney. Festivals are having more than just a moment—they have become an entire fashion season. Nestled somewhere between the run of fall and spring shows, there is a new collection that is ready-to-wear in the most literal sense. Hipsters of the field are tasked with being both stylish and functional as they spend 12 hour days crooning over their
favourite bands (without looking like they tried too hard, of course). To survive the music marathon come equipped with the following: A solid crew of groupies and a designated hot man friend who can lift you on his shoulders when the crowds (or you) get crazy. Also: great boots, high-waisted cut-off shorts, crop tops, anything fringe or floral and flowy, awesome shades, a
cross-body bag, and an iPhone (or Android if you’re that person) for tracking friends, snapping shots and listening to the latest Coachella mixes on Songza. Bonus: Coachella offers onsite charging stations and a specialty iPhone app to help you navigate the site. And the most
important accessory of all: make sure you buddy up with a bona fide festival veteran to guide you through the stages. As one who always comes prepared, I enlisted Lucia Graca, music photographer extraordinaire and owner of Analogue Gallery on Toronto’s Queen Street West, to be my tour guide as I (crowd) dove in. Together, Lu and I will use the art of photography and fashion to document our top 10 festival moments at Coachella set to our own musical selections—because it is about the tunes after all, and all key moments should have a soundtrack. Come journey with us on our own magical mystery tour—and get ready to turn up the volume!
OVER TO YOU! What’s your go-to festival outfit? Are you attending any summer festivals this year?
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Categories: Culture