Calling all beauty fans. It’s time to get your shopping carts ready because as of this month, there will be one place to shop Victoria Beckham Beauty in Canada: homegrown beauty boutique Rennaï.

That’s right, Beckham’s eponymous brand will be available exclusively at the Montreal flagship store as of September 5. The British designer launched the clean line in 2019, which quickly became beloved for its lip and eye liners, Posh Lipstick, skincare developed with Augustinus Bader and more. Canadians could previously shop the brand on its website, but this will be the first time it will be available locally and in person via a retail partner. Victoria Beckham Beauty experts will also be in store at the brand’s counters, allowing customers to seek guidance and experiment with the products first hand. 

“In recent years as a family, we have visited Canada most summers—it is a very special country for us,” Beckham told ELLE Canada in an email. “We are so thrilled to further our footprint as a brand, now into Canada, with this special opening at Rennaï. We have designed the most beautiful expression of my brand in collaboration with the Rennaï team.”
Dan Jackson

“As Victoria Beckham Beauty plans to expand its retail footprint globally, and as we saw incredible traction with Canadian sales via our own e-commerce business, the natural next step was to provide our Canadian customer with a brand experience closer to home,” Katia Beauchamp, the brand’s CEO said in a press release. “We chose Rennaï as our first Canadian retail partner and are thrilled about the opportunity to be part of such a unique and innovative retail experience.” 

And don’t worry if you aren’t in Montreal: Canadians will still be able to shop Victoria Beckham Beauty—and over 200 other coveted brands—on the Rennaï website.

Rennaï is a new Canadian beauty destination offering a highly curated selection of products through a lens of self-care and well-being. Its first storefront location is debuting at Royalmount—a brand-new carbon-neutral (the first of its kind in North America) shopping and lifestyle complex in midtown Montreal that will be home to 170 luxe brands, 60 restaurants and a 1.8-hectare urban park—this month. It’s just the first step for Rennaï though, which plans to open additional locations across the country in the future.

Read more: 

How to Get Red Carpet-Ready Hair Ahead of TIFF
Fenty Hair Arrives at Sephora Canada In September
8 Products From Celebrity Beauty Brands That Are Actually Worth Your Money