We’ve all done it: spent a little too much time eyeing every inch of our face in the mirror, witnessing the results of a life well lived and wishing we could minimize (even temporarily) the creases that have cropped up along our eyes, forehead and lips. Thanks to one of skincare’s most trusted names, that skin-smoothing desire is now a reality.

Enter NIVEA Q10 Anti-Wrinkle Specialist Targeted Wrinkle Filler. It’s a mouthful of a name, but the two key words you need to know about this potent serum are “wrinkle filler.” And did we mention that this magic happens in just five minutes*? If you’re thinking this sounds too good to be true, think again. This innovative serum’s benefits are twofold. First, its vitamin-packed formula forms a hydrating film on the surface of the skin, “filling in” crow’s feet, lip lines, forehead wrinkles and nasolabial folds (the parentheses-shaped lines that connect your nose and lips). Then, with extended use, it tackles the most stubborn wrinkles, minimizing their appearance and delivering long-term results like helping to reduce the look of even deeper wrinkles.

Nivea

Behind this look-of-lines-reducing process is pure Q10, an ingredient so effective that NIVEA has dedicated a whole line to it (even celebrating its 25th anniversary this year!) Here’s a refresher on the dedicated coenzyme: Repair? Q10 is behind it. Free-radical defence? It’s got you covered there too. It makes sense then that Nivea imbued its latest launch with this hard-working ingredient along with collagen-producing Bioxifill Peptides to penetrate the skin 10 layers deep**.

Reaping the benefits of NIVEA Q10 Anti-Wrinkle Specialist Targeted Wrinkle Filler is a cinch: Use the silicone applicator to “fill in” your lines and wrinkles; then spread the serum evenly, using your fingertips. What’s even more impressive is that this skincare magic is safe—and encouraged—for daily use on all skin types. No wonder it flew off the shelves in a matter of weeks. Now, with NIVEA’s help, you can get back to living life and embracing every expression of you.

* Temporarily visibly reduces the appearance of fine lines & wrinkles by forming a hydrating film on the skin’s surface.

** In upper epidermal layers.