Big news for the beauty community: Charlotte Tilbury makeup is coming to Sephora. The brand will first launch online at Sephora.com on September 13, followed by 40 Sephora locations across North American on September 14.
In Canada, they will open at Sephora locations in the Chinook Centre in Calgary, the West Edmonton Mall, on Robson Street in Vancouver and in Toronto’s Eaton Centre.
“I am SO thrilled to be extending my partnership with a brand who not only inspires fearlessness and empowerment in ALL but who also shares my passion, innovative spirit and mission to give everyone the confidence to achieve their dreams through the power and magic of makeup,” said Tilbury in a statement.
“For me, Sephora was a natural partnership because of the amazing synergy between our brands. Two revolutionary, beauty expert, tech-forward, rule-breaking, educational playgrounds, brands of firsts, coming together to share even more makeup magic with the world!!”
To fete the launch, the Tilbury Pro Artist team is embarking on a North American “Tilbury Tour,” offering mini-makeovers and in-store surprises. They will be at the Sephora Eaton Centre in Toronto, the only Canadian stop, on September 15.
The new Charlotte Tilbury Magic Away Liquid Concealer, Light Wonder Magic Foundation and complete lipstick range will join the lineup on Sephora’s Color iQ matching service, and the brand’s signature ten looks will be featured in the Sephora Virtual Artist App so that you can try the looks out via your phone or computer.
Charlotte Tilbury Bar of Gold Highlighter Palette ($75)
Tilbury is also giving Sephora customers exclusive early access to purchase her new Bar of Gold Palette (which you may remember from our roundup of the most covetable beauty products this month), until October 11, when it will launch at other retailers.