Blue mascara is the new black

Apr 25 2017 by
Categories : Makeup & nails

Here are three new highly pigmented shades to try.

“Blue mascara is flattering for many reasons,” said Veronica Chu, makeup pro for CoverGirl, when asked why blue mascara is so hot for spring. “It allows you to put colour on your eyes without having to wear too much eye makeup. It also helps to accentuate different eye colours, such as brown and green—it’s a contrasting colour that helps make the eye colour pop.”

Below, three blue mascaras the ELLE Canada beauty department will be adding to our makeup collection this spring.




CoverGirl Total Tease Mascara in Deep Blue ($13), at




Sephora Collection V for V.O.L.U.M.E Mascara in Blue ($12), at




L’Oréal Paris Voluminous Mascara in Cobalt Blue ($10.45), at

This article originally appeared in the June 2016 issue of ELLE Canada.

Categories: Makeup & nails