Perhaps it’s best to start with what Tatcha’s The Satin Skin Mist ($62) is not: a makeup-setting or traditional mattifying (read “drying to skin”) spray.
What it is: an oil-absorbing Okinawa-clay powder suspended in a hydrating base. Think of it as a finishing powder—if the powder was also full of skincare ingredients, like antioxidant-rich wild rose from Japan. We spritz the superfine mist on before makeup and throughout the day for velvety-smooth-looking skin.
In the booming wellness market, California-based brand Seed stands out for its scientifically validated products and deep commitment to the environment. The Female Daily Synbiotic ($65 for a 30-day supply)—a mixture of prebiotics and probiotics formulated in part by microbial scientist Gregor Reid, Ph.D., who chaired the World Health Organization panel that came up with the globally recognized definition of “probiotic”—includes strains of probiotics specifically proven to improve digestive and cardiovascular health, among others.
When it’s not helping humans, the brand’s R&D arm, SeedLabs, is testing a probiotic for honeybees in the hopes of saving them from disease and pesticides.
Givenchy Volume Disturbia Mascara ($33) will appeal to perfectionists. The wand, exclusive to the French brand, is hollow and pierced with tightly packed silicone micro-bristles. What does this mean for your lashes? It’s the Goldilocks of application—the perfect amount of product with every clump-free swipe.
Denmark-based fresh-beauty brand Nuori has branched into hair care with its Shield Shampoo and Conditioner ($59 each), which are designed to strengthen hair, starting with the scalp. (Fruit enzymes, a chemical exfoliant, in the shampoo remove product buildup before a host of ingredients in the conditioner soothe everything.)
Products are made in small batches every 10 to 12 weeks and are free of synthetic preservatives. If you’re used to washing with traditional hair products, these might take getting used to (sulphate-free means less suds). Stick it out for at least four weeks.
When François Nars launched his cosmetics line in 1994, a makeup-artist-driven collection was rare—as was the marketing of products with unabashedly sexual shade names. (You know the ones.) To fete its 25th anniversary, the brand is releasing the Iconic Lipstick Collection: 60 pigment-packed new colours in matte, satin and sheer finishes plus the 12 original shades in vibrant-red packaging ($33 each).
Scent can evoke powerful memories, but when formulating Gucci Mémoire d’une Odeur ($148 for 100 mL), the Italian brand’s first fragrance designed without a gender in mind, creative director Alessandro Michele wanted something that would be challenging to recognize—untethered to a particular place or time. His solution: Roman camomile.
“No one had done it before,” says perfumer Alberto Morillas of using the flower (which he calls “much underestimated”) as a defining note in the fragrance. It’s blended with jasmine, musk and woody notes, and the resulting scent is in a category of its own—much like, you could argue, the campaign’s thoroughly modern front man, Harry Styles.