LGFW Spring 2012 Backstage Beauty Report: Joe Fresh

Oct 20 2011 by
Categories : Beauty

Fresh and clean is what you can expect from the
hair and makeup at
Joe Fresh and the look last night was no exception – which we love as it’s totally wearable.


Eric Del Monaco, L’Oreal Paris Official Hair Stylist and Colourist, was asked by the designer to use no product to keep the look fresh and sporty, so
hair was simply brushed back into a natural ponytail (not too high or low) with the front given a short side part. If doing the look at home, he suggests giving your hair a fresh blow dry first to smooth out the cuticle.


Makeup was similarly easy and minimalist. Eddie Malter, L’Oreal Paris Official Makeup Artist, started with L’Oreal Invisible Lift Foundation to give the skin a dewy look. Brow were subtly defined with pencil while on the lashes, he applied Voluminous Million Lashes
mascara. Lastly, he applied L’Oreal Le Rouge in Organza 812 – a deep beige – onto the lips using his finger to dab on the colour.
What do you think of this fresh and very simple beauty approach?

Categories: Beauty