The queen of celebrity beauty brands does not miss.

Collectively, Rihanna’s Fenty Beauty, Fenty Skin and Fenty Eau de Parfum have released hit after hit, blessing the world with the secrets to the songstress’ flawless appearance while simultaneously pioneering inclusivity in the industry. So when Fenty Hair was first announced back in June, people were understandably excited to see how Rihanna tackled the issue of hair type.

Now, RiRi’s latest venture will be available IRL in Canada for the first time when it launches at Sephora Canada on September 3. The new line up includes nine hair care and styling products that repair, protect and nourish hair with a proprietary blend of amino acids, proteins and antioxidants to build a strong healthy foundation for styling.

Styling products include curl defining cream, hold gel and the Hair-Thickening Edge Control Gel to lay baby hairs flat and thicken fragile edges to reduce breakage. A micro 3-in-1 Edge Tool rounds out the collection and complements the styling gels.

 

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“I’m really excited to bring Fenty Hair to Sephora so that everyone can get in on it,” Rihanna said in a press release. “Hair is one of the most fun parts of beauty – I’ve had every hair colour, style, cut. I love to switch it up. But to do that, you need to make sure your hair is healthy. Fenty Hair makes your hair stronger and healthier so that any style is possible for you, too.”

Rihanna personally designed and clinically-tested each Fenty Hair product alongside a team of chemists and research and development experts with the goal of making high-powered hair care accessible for all. According to the brand, she and a team of global stylists worked together to ensure that Fenty Hair works for any hair type, texture and style—even with sulfate- and silicone-free formulas—to bring the same unifying ethos of “Beauty For All” to the hair care line as the rest of Fenty’s products.

The style icon and business extraordinaire has had an incredibly busy summer having partnered with Dior Beauty to be the face of the iconic J’Adore Eau de Parfum and the Paris Olympic and Paralympic Games. Fenty Beauty provided 600 volunteers, ranging in ages from 18 to 21 with kits and tutorials on how to do their makeup for the medal ceremonies with makeup artists on-site to match their foundation shades. That, of course leaves us wondering: when does she sleep?

The Comeback Kid Instant Damage Repair Treatment

The Comeback Kid Instant Damage Repair Treatment

A professional-grade bond repair treatment that leaves hair instantly looking and feeling healthier, moisturized and smoother with just one use. Price: $49

The Homecurl Curl-Defining Cream

The Homecurl Curl-Defining Cream

This multi-benefit cream repairs split ends and helps define and hold curls without feeling crunchy or dry. Price: $38

The SidesDck 3-in-1 Edge Tool

The SidesDck 3-in-1 Edge Tool

Smooth baby hairs, swirl strands and tame flyaways with this ergonomic vegan bristle multi-tool. Price: $25