Aldo’s latest online contest invites you to show off your sneaker-design skills by creating one-of-a-kind footwear that reflects your wildest shoe fantasies. The newly-launched campaign embraces creativity and self-expression, values that are both at the core of the Canadian global footwear brand. From September 27 until October 18, jazz up your fave Aldo sneakers for a chance to win $5,000, a pair of your very own custom sneakers IRL and five extra pairs so that you can hook your friends up too.

And if you’re thinking “But I don’t own a pair of Aldo sneakers I want to play with,” worry not: The design process takes place through the brand’s interactive microsite, ALDOMyCollab.com, where you can tweak your creation as much as you’d like using the site’s tools, which include an impressive array of colours (read more than 40) and patterns that can be applied to 10 different sections of the shoe. Talk about options! By customizing your virtual Aldo sneaker, you too can live out your dream of being part of an exclusive design collab with a major footwear brand. Winners will be announced on October 22, 2021, so strap on your kicks, kids–it’s time to get your creative juices flowing.