Fashion

TFW Fall 2014: A strong showing from Mercedes-Benz Start Up winners Malorie Urbanovitch & Matière Noire

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Elle Canada
Fashion

TFW Fall 2014: A strong showing from Mercedes-Benz Start Up winners Malorie Urbanovitch & Matière Noire

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tfw-fall-2014-urbanovitch-1It Canadian model Dauphine McKee opened Malorie Urbanovitch's Fall 2014 runway show in a pretty slip dress. All photos courtesy of George Pimentel.

For Spring 2014, I attended the Mercedes-Benz Start Up program at World MasterCard Fashion Week, which gives up-and-coming Canadian designers a chance to showcase on one of the largest runways in North America. This season, I sat front-row as Spring 2014's winners—Malorie Urbanovitch and Matière Noire—brought their entire Fall 2014 collection to life at Toronto Fashion Week. The result? Two strong shows that prove these fresh Canadian fashion talents are ones to watch this year. At Malorie Urbanovitch, the theme was schoolgirl chic with models parading the catwalk in knee-high stockings, cropped knitwear and ultra cool backpacks. Check out our favourite look from Matière Noire Fall 2014 after the jump...

tfw-fall-2014-noire-1Canadian model Zoe Colivas opened Matière Noire's Fall 2014 show in a tribal print skirt and menswear-inspired shoes.

Matière Noire brought the drama to TFW Fall 2014, beginning her presentation with still models standing on the runway for those close-up Instagrams pre-show, followed by pulsing music and an abstract light presentation. The collection was comprised of all black dresses with lunar motifs, cobalt colour blocking and swanky ball caps you'll want to wear come September. OVER TO YOU! What has been your favourite show at TFW Fall 2014 so far? READ MORE: 6 Canadian fashion boutiques to visit right now Top 8 Canadian style blogs How hard is it to be a Canadian fashion designer? The top 10 Canadian fashion designers
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TFW Fall 2014: A strong showing from Mercedes-Benz Start Up winners Malorie Urbanovitch & Matière Noire