A look from the latest AWAYTOMARS collection. Source: AWAYTOMARS
This breakout online fashion community is merging commerce with crowdsourcing.
Here’s what you need to know about Awaytomars, the game-changing, industry-disrupting online fashion community based in London: It’s a crowdsourcing platform that allows anyone, anywhere, to have a hand in making clothes. To start, create an account and upload a sketch of your design. The site’s fellow users provide feedback, share ideas on a communal digital mood board and tweak the original version. The ideas that receive the most community engagement go into production. The result is a globally designed collection with input from over 400 designers. “Fashion hasn’t had any major changes over the past 30 or 40 years,” says founder Alfredo Orobio. “We want to give young talent from all over the world the opportunity to design and experience the industry.” Awaytomars puts out two “co-created” collections a year. You can shop the latest one, inspired by raw materials like stone and metal, on awaytomars.com or dream big and propose an idea of your own.
Next up? Awaytomars is working with Google to develop a 3-D design tool to make the creative process more hands-on for its international user base. Although this tool is in the early stages, it’s safe to say that the future is (almost) here.
As we age, plushy collagen and taut elastin fibres break down and skin loses it's elasticity. These ingredients can help bring back the glory days of youth.
Peptides are the naturally occurring building blocks of protein in skin. We don’t necessarily become deficient in them as we age, but introducing more into our routine is beneficial because of a specific receptor in the cell. “They stimulate collagen in a very unique way,” says Dr. Dennis Gross, a dermatologist based in New York. “The more receptors you put to work, the more firming you’ll see. If your concern is wrinkles or laxity, then it’s an important ingredient to look for in your products.” With consistent use, expect to see changes after one month.
Dr. Dennis Gross Firming Peptide Milk ($78), at sephora.com.
The Ordinary “Buffet” Multi-Technology Peptide Serum ($14.80), at ordinaries.com.
Hyaluronic acid is a sugar molecule found in connective tissues that supports skin due to its ability to bind water, says Dr. Kucy Pon, a Toronto-based dermatologist. “Creams that contain hyaluronic acid can improve hydration of the outer layer of skin and give a softer, smoother appearance,” she says. “When skin is well hydrated, the look of fine lines and wrinkles may also be improved.” Look for hyaluronic acid and/or sodium hyaluronic on an ingredient list.
Lierac Paris Hydragenist Moisturizing Rescue Balm ($70), at lierac.ca.
Neutrogena Hydro Boost Water Gel ($25), at shoppersdrugmart.ca.
Ceramides are waxy lipids in the top layer of skin that act as a protective barrier and help retain water. The production of ceramides declines with age, compromising the skin barrier. “This can let in harmful environmental components and lead to inflammation,” says Gross. “An intact barrier is also essential for the delivery of other anti-aging ingredients.” On a label, look for ceramide NG, AP or EOP, ceramide 2/ceramide NS, ceramide 3/ceramide NP, sphingolipids or phospholipids.
SkinCeuticals Triple Lipid Restore 2:4:2 ($140), skinceuticals.com.
Ren Flash Hydro-Boost Instant Plumping Emulsion ($52), sephora.ca.
B vitamins have an essential role in the body. “Topically applied, niacinamide [a type of B vitamin] perfects the skin, strengthens the cell membrane, combats acne and controls hyperpigmentation,” says Gross. Retinol and niacinamide work exceptionally well together. Look for names like riboflavin (B2), niacinamide (B3), panthenol (B5) and biotin (B7).
Kat Burki Complete B Bio-Correcting Face Crème ($430), at murale.ca.
AlumierMD AluminEye ($80), at alumiermd.com.
Food-based beauty products you don't have to make yourself.
If you primarily use your kitchen as a place to store utensils for your UberEats deliveries, it’s unlikely you’re the type to whip up homemade beauty products. These fruit-and vegetable-based face masks will add more nutrition to your life (if not to your diet).
When Lev Glazman, co-founder of Fresh Beauty, set out to make a brightening face mask, he used food-grade-level citrus fruits that contain powerful natural alpha-hydroxy acids (AHAs) to make up half of the ingredient list. Naturally sourced ingredients can also be antibacterial (honey), anti-inflammatory (blueberry extract) and even firming (green banana and thyme).
No time to mask, you say? Take your cue from Glazman, who says he masks while doing almost anything: “I drink tea, I watch TV,” he says. “My daughters and I love watching reruns of Sex and the City.” Count us in.
1) Erborian Pâte au Ginseng Black Concentrated Mask ($76), at sephora.ca.
2) Renee Rouleau Triple Berry Smoothing Peel ($113.38), at reneerouleau.com.
3) Ole Henriksen Truth Sugar Glow Polishing Mask ($55), at sephora.ca.
4) Tata Harper Purifying Mask ($87), at tataharperskincare.com.
5) The Body Shop Ethiopian Honey Deep Nourishing Mask ($28), at thebodyshop.ca.
6) Clarins Extra-Firming Mask ($65), at clarins.ca.
7) Fresh Vitamin Nectar Vibrancy-Boosting Face Mask ($80), at sephora.ca.
8) Éminence Citrus & Kale Potent C+E Masque ($45), at thefacialroom.ca.
9) Kiehl's Turmeric & Cranberry Seed Energizing Radiance Masque ($45), at kiehl's.ca.
Source: The Late Late Show with James Corden on youtube.com
“I got you Bae.”
Cher is our favourite non-grown-up grown-up. (Check out her emoji-filled Twitter feed; it's the best.) James Corden obviously feels the same way, so he invited her onto The Late Late Show to sing her classic song “I Got You Babe” – with brand-new lyrics for the under-30 set.
With mentions of swiping on Tinder, sending nudes, and making things Facebook “offish," this may be the perfect millennial love song.