THIS. IS. HAPPENING.
Several days of nothing but six second clips of snakes looking various shades of menacing has led to this: All the information about Taylor Swift's 6th album your heart could desire. Other than, like, the actual album.
It's going to be called Reputation. (No points for guessing that it will deal with all the negative flack she got in 2016 from Hiddleswift, Snakegate et al).
It's out November 10.
And the first single drops...TOMORROW.
Oh, and here's the cover art.