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If the blue eyeshadows and liners brightening up the spring 2015 runways at Honor, Elie Saab and Emanuel Ungaro weren’t enough to make you pull out your stash of cobalt eyeshadow, you now have a feel-good reason to do so, too.
As part of its “Wink If You’re With Us,” campaign, the cosmetic industry’s charitable organization Beauty Gives Back is asking women (and men!) to wear blue eyeshadow to call attention to the emotional and physical needs of women living with cancer. (You can post the photos online with the hashtag #WinkDay).
Worried your hands aren’t steady enough to sculpt a bold blue look straight from the runway? In Toronto, the Cancer Blues mobile make-up studio will be on hand (in the King West and Liberty Village areas on June 17; at the Eaton’s Centre and Queen West on June 28; and at the Blue Jays’ game on June 19) with professional makeup artists to design your bold blue look. The ELLE Canada beauty team will also be taking part and posting our looks.
Will you be taking part? Be sure to share your photos.
Ever wonder what it’s like to work with Tom Ford? Or why Sienna Miller’s cheekbones always look that good on the red carpet? Now’s your chance to find out: We’re hosting a live Twitter chat with celebrity makeup artist Charlotte Tilbury on June 16th at 3:00pm EST! Charlotte is an icon in the industry, having done makeup backstage for shows like Mugler, Donna Karan, Tom Ford and celebrities like J-Lo, Kate Moss and Jennifer Aniston.
How it works: Starting today, tweet us your questions for Charlotte (about her fave vacation spot, the biggest beauty mistake a person can make, her thoughts on sunscreen – ask her anything!) using @ellecanada and #ELLECanadaTilbury. Then tune in to the @ellecanada Twitter feed on June 16th from 3:00pm to 3:30pm to read Charlotte’s response!
And ICYMI, getting your stash of Charlotte’s coveted Magic Cream just got easier: The Charlotte Tilbury line of makeup and skincare products are now shipping to Canada from charlottetilbury.com! They will also be available in-store at Holt Renfrew later this month.
See you on the 16th!