What: Bobbi Brown Caviar and Rubies Collection: Limited Edition Caviar & Rubies Eye Shadow Palette ($96), Long-Wear Liquid Liner ($42), Highlighting Powder ($61), Extra Illuminating Moisture Balm ($360), Luxe Lip Color ($42 each), at bobbibrowncosmetics.com.
Who: Your mom, mother-in-law, aunt or anyone else whose aesthetic you'd consider elevated chic.
What: NARS Cosmetics Love Game Eyeshadow Palette ($70), The Veil Cheek Palette ($62), Overexposed Glow Highlighter ($52), at thebay.com
Who: People who asked for art, but that's out of you budget. (The limited-edition NARS holiday collection features works from American artist Man Ray—it's not like buying them an original, but it's close enough.)
What: Kjaer Weis Artist's Kit ($198), at thedetoxmarket.ca.
Who: Anyone transitioning to a natural/organic beauty routine who refuses to give up on quality—or luxury feel.