Hair
This New Pro Hair-Care Line Took Our Curls to the Next Level
The result? Two words: hydrated and defined.
by : ELLE Canada- Aug 18th, 2022
We’ll tell it to you straight: Figuring out the right way to care for your curly hair can be a total game-changer. A pro-level routine—one built to maximize moisture and definition—is the best way to enhance your texture. Given that different types of curls have different needs and that many of us have more than one curl pattern, a line that’s expertly designed to serve distinct Z-pattern coils as effectively as it does tight S-shaped spirals sounds like a tall order. So, when a new collection came along promising to tick all the boxes, our curiosity was piqued.
Well, we’re happy to report that L’Oréal Professionnel’s new Curl Expression line does all the things, allowing everyone to express and embrace the uniqueness of their curls. Created with the highest technical expertise and based around a hard-working formulation, the eight-piece line is loaded with three active ingredients. First, there’s glycerin, a plant-based humectant that has an incredible ability to hold onto water. It comes in at high concentrations to provide long-lasting hydration. Then there’s Urea H, which is naturally found in our skin but is a plus for hair too; it’s a multi-tasker that can maintain hydration and reinforce the hydrolipid barrier. Hibiscus seed, which is extracted from the heart of the hibiscus flower, rounds out the trio. An ingredient with roots in African beauty rituals, it’s a source of amino acids and vitamins, and it offers moisture, strength, shine, softness and curl definition. The scientifically crafted blend delivers twice as much hydration and 11 times more definition as well as 48 hours of frizz protection.
What thrilled us most was that the wide range of products made it easy to customize a routine that delivers the pro-level care that our curls and coils deserve. It all starts with a choice of two types of shampoo. Ideal as a weekly reset for tight coils, the sulfate- and silicone-free L’Oréal Professionnel Curl Expression Anti-Buildup Cleansing Jelly Shampoo has a lightweight texture that eliminated buildup without stripping our hair or scalp. When it comes to deep conditioning, there are two options for that essential step. The Intensive Moisture Rich Mask is loaded with 3 percent glycerin, and the creamy blend melted into our hair. Pro tip: Divide hair into four sections and massage mask into lengths only, starting at the ends. We also found that using a wide-tooth comb with the mask made detangling effortless. Finally, four styling products, including the L’Oréal Professionnel Curl Expression Long Lasting Leave-In Intensive Moisturizer and the Curls Reviver spray, offer solutions for all curl types, from wavy to curly to coily. Delivering hold with care, the L’Oréal Professionnel Curl Expression 10-in-1 Cream-in-Mousse has big main-character energy. Think the richness of a cream combined with the light whipped texture of a mousse. It deeply hydrates, dramatically enhances definition, strengthens the hair fibre and even protects against humidity and hot tools. While it’s perfect on its own if you have loose curls, we tried it layered over the leave-in cream, and the boost of hydration and definition it gave our tight curls and coils was *chef’s kiss*.
Don’t miss out on levelling up your texture. The L’Oréal Professionnel Curl Expression line feels like having your very own curl expert on standby—no appointment needed!
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