Hair

Everything you need to know about the new line of products from the Kardashian’s hairstylist

Hair

Everything you need to know about the new line of products from the Kardashian’s hairstylist

If you’ve thought a Kardashian-Jenner’s hairstyle was cute in the past five years, it was probably thanks to Jen Atkin. Today, the world's most influential stylist launches Ouai, pronounced “way," in the U.S. – a 16-piece paraben and cruelty-free hair care line that includes shampoos and conditioners for volume, repair, smoothing and detox (i.e. removing built-up product), as well as leave-in treatments and texturizers. The line will be available to Canadians in-store at Sephora this May.

READ MORE: The prettiest hair looks from Couture Fashion Week 

Take a look at some of Atkin's recent work below, then trust us when we say you're going to want to get your hands on this stuff.

Update March 22: Ouai is now available to Canadians at sephora.ca!

 



 

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Hair

Everything you need to know about the new line of products from the Kardashian’s hairstylist