Fragrance

Tory Burch on her latest trio of fragrances

Fragrance

Tory Burch on her latest trio of fragrances

We caught up with Tory Burch to talk about her latest trio of fragrances: Tory Burch Jolie Fleur Rose, Jolie Fleur Verte and Jolie Fleur Bleue Eaux de Parfum ($128 each). 

THE INSPO
“My mom is an organic gardener, and I grew up surrounded by flowers; three of my favourites were garden roses, lily of the valley and tuberose. We wanted each scent to represent one of the qual­ities [of a woman]. Rose is feminine and romantic, Verte [with lily of the valley] is tomboyish and a little bit more laid-back and Bleue [with tuberose] is elegant and understated.”

READ MORE: 4 reasons why floral scents work for winter

THE EUREKA MOMENT
“I definitely have an incredible visceral reaction [to a scent]. It’s not always something that I can identify; it’s more my intuition.”

THE BOTTLE
“I love designing bottles as much as I love creating the actual juice. The lids are made with fretwork, which I grew up with. My parents always had it on their furniture.”

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Fragrance

Tory Burch on her latest trio of fragrances