Why spray-on foundations are the next generation of makeup.
- Photography
Pagination
- 1
- 2
Cover up
Spray-on foundations are effective for all ages and skin types, but Halston, who worked closely with dermatologists to develop her line, notes that spray-ons work especially well on injured skin. "Skin that is healing from a burn, a scar or laser treatment is slick and resistant to most makeup," she says. "Spray-on foundations cover flaws and even out skin texture and tone while delivering a fresh dose of skin-nourishing vitamins and botanicals with every spritz, including aloe vera and vitamins A, D and E. It's not just makeup; it's a treatment."
Halston also says that she sees more mature consumers turning to spray-ons because they don't settle into fine lines. "They give a soft, feathered, almost blurred look to the skin that just isn't possible with a brush or sponge application."
And since most spray-on foundations are wear- and water-resistant, pigment won't rub off on your mate or slide off during your next Pilates class.
But spray-on foundations are not on everyone's must-have list -- at least, not the at-home versions. "They don't always give you the control you need," says Gillian. "If you spray from too far away, you get next to nothing on your skin; if you spray too close, you run the risk of looking blotchy." The sprays may also tinge coifs and stain clothes if you're not careful. Most companies recommend that consumers distribute the foundation on a sponge or brush first, but that seems to defeat the purpose. "To me, that's a cop-out," says Halston.
With the love affair for spray-on tanners still strong, practice may be all that's needed to make spray-on foundations a trend that sticks.
Spray-on foundation products top to bottom:
• M.A.C Limited-Edition Studio Mist Foundation in Medium ($34, available M.A.C stores and M.A.C counters at The Bay across Canada)
• Sally Hansen Healing Beauty Fast and Flawless Airbrush Makeup in Creamy Natural ($13, at drugstores across Canada)
• Classified Cosmetics Era Face Spray On Foundation in R4 ($48 for 50 mL, )
• Dior Diorskin Airflash Spray Foundation in 202 Cameo ($50, at Dior counters across Canada)
Product images courtesy of Geoffrey Ross (Sally Hansen, Classified Cosmetics & Dior Products); M.A.C image courtesy M.A.C
